Why Entrepreneurs Make the Best Investors

 

Despite last year’s health scare, economists and financial experts are optimistic about 2021’s investment prospects. Indeed, the national main stock index recently rose to its highest level since last February. While most of the gains are thanks to oil and energy prices rising, there’s also the fact that people are slowly being vaccinated, pushing travel, real estate, and other stocks back up. So, if you’re thinking about investing, now’s a good time to start.

In fact, as an entrepreneur, you already have the right mindset to succeed in investing. Here’s how:

You make informed decisions

From digital marketing to product pricing, every business decision needs to be backed by data. Investment is the same. Before you put your money in any asset, you first have to forecast if your money will grow with it. One way to check is by looking at the company’s 10-K report, which includes their financial data for the past five years. It’s available for public view. This will let you see the trends in their success, letting you know if their stocks are worth investing in. You can also follow industry experts, read trade magazines, and conduct your research on other platforms.

You understand the importance of long-term investments

Whether it’s in the people that work for you, the software that you use, or the ad budget you have allocated, as an entrepreneur, you understand that investments are necessary to succeed in the future. Similarly, money investments are always more likely to be profitable if you are in it for the long-term. After all, prices fluctuate every year, but they increase or flatten over time. Ted Rechtshaffen, the President and CEO of TriDelta Financial, gives the last 25 years as an example, mentioning how returns are profitable as long as you don’t take your money out immediately.

You understand the difference between price and value

Just because a software, service, or supplier is cheaper than its competitor, doesn’t mean that it’s better. The same principle applies in investments. Not all cheap assets, like mCloud ($6.20/share) and Ely Gold Royalties ($0.73), will bring you that big return you’re expecting. However, the same can be said for expensive commodities like gold ($1,945/ounce).

The best kind of assets to invest in are those that will grow over the next 10 to 15 years. Utility companies like Polaris Infrastructure and real estate businesses like Marlin Spring are the best examples of this.

How to start investing?

You have the talent; you have the conviction—now it’s time to start investing. The first thing you have to do is open a brokerage account. This serves the same purpose as your wallet, but its contents are used to buy stocks and bonds. You can also employ the services of a broker, but an account will allow you to bypass their high fees and let you make your own investment decisions. Of course, this will require research on your end. The 10-K report mentioned earlier is a good place to start.

Other than that, you have to determine what type of investor you are. Depending on your income and the type of risk you’re willing to take, the percentage you’re investing every month may differ.

Whatever plan you settle on, make sure that it’s something you’re completely comfortable with. Investments should never feel like too much of a risk. After all, it’s meant to ensure financial stability in the future.

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How Important is Project Management for Startups?

As a startup, you may think that simple is best. This isn’t necessarily wrong. The only problem is that many see simplicity as having fewer programs and fewer expenses, and they cut out one key tool: project management. As an entrepreneur trying to get a startup off the ground, a project management tool can be an invaluable asset to your business at any stage. 

These are just a few of the areas that project management can help your business be more successful:

 

Time Management

 

When it comes to projects you’ll always have a deadline. Sometimes this deadline is enforced by a client and sometimes you enforce it on yourself as a goal. Having a project management system in place keeps you accountable to a set timeline and tracks your progress. 

 

Team & Task Management

 

Even if you’re a team of one, managing people can be tough. As an entrepreneur, you’re juggling many aspects of your startup and you should be able to check in to be sure your team is on track easily. This also comes into consideration when thinking of the individual tasks that make up larger projects or goals. Often times these tasks have to be completed in a certain order. If someone is waiting for too long on another task before they can work on their part of the project, your time management will be affected. 

The other great aspect of project management software or a project management system (PMS) is that it involves an element of communication. This is where you can not only dictate a timeline and deadlines, you can assign specific tasks to specific people and check in on the progress all in one place. 

 

Budget Management

 

Utilizing a project management software may seem costly upfront, and creating your own in-house system may seem time-consuming. However, project management can save you money in the long run. A solid PMS for a startup means tracking projects and keeping them on deadline and on budget. If you quoted a client a price and your team takes too long, that could be a lot of work you’re paying people for but making no money. 

A project management system is also a streamlined and efficient way to record the hours and rates of pay for multiple team members. This can make payroll more cost-effective and less of a headache. 

 

Workflow

 

The real benefit when you think of time management, team and task management, and budget management altogether is how it affects your overall workflow as a business and as an individual. When you can clearly track the progress of the projects your startup is responsible for, you not only become more reliable to your clients, but it frees up more time for you to be out there getting new projects and clients. 

 

What to Look for in a Project Management System

 

Not all project management systems are created equal. We recommend finding a program that meets all your needs rather than creating a process in-house with spreadsheets and secondary messaging apps. No matter how you choose to set up your project management system, it needs to be able to do a few key things:

 

  • Easy to use, or no one will use it;
  • Ability to specifically assign tasks and deadlines;
  • Scheduling and planning functionality complete with reminders and notifications;
  • File-sharing within the platform to keep things organized and bundled together;
  • Communication component for your team, both within projects and outside of projects;
  • Real-time reporting so you can stay informed;
  • Dashboards for reports on specific KPIs;
  • Customization to tailor the program to your specific needs; and
  • Time and budget tracking and management

When it comes to your startup, a project management system can help you to feel more proactive instead of reactive. It’s never too soon to feel more in control of your business. The best way to pick a project management software is to find out what other business owners and entrepreneurs are using. Come to a Your Entrepreneurial Society event to network with other business owners and ask them. We host weekly events for you to network and engage with other entrepreneurs. Find an upcoming event on Facebook.

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4 Ways You Can Optimize Your Online Networking

Every SMB owner knows that networking is the backbone of business. Meeting industry professionals who can add value to a small business keeps things fresh and moving forward. The best part of networking in the 2019 landscape? The majority of it can be done online, for a faster and more efficient experience. Experts from all over the globe have opened themselves up to be contactable online, giving you loads of opportunity to meet the perfect people to help you and your business excel.  

That said, there’s a method to the madness when it comes to online networking. Besides proper etiquette, you do need to throw a bit of strategy into your social media socialising. Here are five ways you can help grow your online professional network:

 

1. Consider who you’re networking with.

 

Say you want to connect with the CEO of an enterprise in your field. It may not be the most tactful move to reach out directly to her or him. First, as a company lead, they’re likely swamped and inundated with messages from folks just like yourself. Second, having someone vouching for you never hurts. If you reach out to anyone in a position lower, and make a great impression, you’ll be able to send a message to the person you want to connect with and be in the good graces of the people around them. Great reviews lead to great interactions.

 

2. Do your research first.

 

Though it may seem obvious, it’s incredibly important that you do a bit of digging on a person you’d like to network with. Including some details that stood out to you about them when you send a message or email is essential in catching their attention. But at the same time, a good balance is key. Including extremely personal details can be detrimental, and downright creepy. Instead, dig in the places they’ve offered up information, like LinkedIn or Facebook, and leave the information you found on Google out of your initial impression.

 

3. Get active on LinkedIn.

 

Out of all the spaces for professional networking, LinkedIn is arguably reigns supreme. It was built for that purpose specifically and offers plenty of opportunities to connect with people in similar fields. The best way to show you mean business? Be active on the platform. Leave insightful comments on posts, create your own posts and respond to commenters and join Groups to open yourself up to professionals working in your industry.

 

4. Keep in touch with the network you’ve worked hard to build.

 

Once you’ve started to accumulate social followers and connections, keep in touch with them. Don’t let them forget about you – or your SMB. It’s also a good idea to try to meet up with online connections face-to-face if you ever find yourself in their area. It shows you’re interested in knowing them personally, which really, will never become obsolete.

 

At YES Victoria, it’s our mission to provide you and your business with the tools to build meaningful relationships, grow, and create a long-lasting rapport in the community, online and off. Get in touch with us for more details on how we can help you expand your network.

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Understanding the Difference Between Digital Marketing and Content Marketing

Whether you’re a grassroots startup or a well-established business, all brands need a dynamic marketing strategy to thrive. Given that the business world is always in flux, finding the right marketing plan to fit your needs — and moreover, your budget — can be a challenge. Should you kick things off with digital marketing or is content marketing the best way to enhance your brand strategy? What’s the difference between these two options, and which is better suited for your organization? 

You’ve probably heard of content marketing and digital marketing without giving much thought as to why their differences matter to your business. While it’s true that the concepts are closely related, each performs a different function. Understanding those separate purposes can help you make informed decisions to improve brand awareness and ultimately bolster more sales. 


Engage Your Audience With Content Marketing

 

Content marketing is what drives the public perception of your business. A content-based marketing strategy involves creating quality content specifically designed to generate relevant interest in your company. After all, you can’t boost sales if people aren’t aware that you exist! But content marketing isn’t just about getting attention from new clients — it’s about finding creative ways to maintain connections with loyal customers too.

 

Different Types of Content Marketing

 

When it comes to developing your content marketing strategy, there are plenty of content types to explore. The types of content you choose will depend on your goals, audience, and industry. That said, there are some forms of content that many marketers find universally effective.

According to HubSpot, businesses that prioritize blogging are 13x more likely to see a positive ROI (Return on Investment). Everything you put on your website, into social media posts, and in your marketing emails is considered content — and we’re not just talking about text, either. Visual materials like images, graphics, and videos are a vital part of the content creation process too. 

Bottom line? Engagement is at the heart of all great content marketing. Engaging content empowers your business to genuinely communicate with consumers to answer questions about your services, highlight key product features, or demonstrate your expertise. Given the right balance of time, effort and consistency, content marketing is an affordable way to build brand awareness, thought leadership, and client trust. 

 

Enhance Your Reach With Digital Marketing

 

Now that you’ve created all this incredible content, how can you make sure that you’re using the best distribution channels to get the right eyes on your brand? That’s where digital marketing comes into play. If content marketing is the driver of your brand strategy, think of digital marketing as the vehicle. It’s what gets your great content out into the world to generate leads. 


Digital Marketing Tools & Strategies

 

You might have already noticed that there’s no shortage of digital marketing channels to share your content on. Each of these new platforms promises to reach more people than the last. According to a recent Awario study, there are over 3.5 billion users across social media channels alone. That’s a lot of noise! To reach the right people, it’s not enough to routinely post on your organization’s social media accounts; your content also needs to be optimized.

SEO (Search Engine Optimization) tactics are a tricky yet essential part of a well-rounded digital marketing strategy. You can use SEO best practices on blogs, web copy, social media posts, and more to help drive your business to the top of search engine results. That way, your business is easier to find by people looking for products or services in your industry. 

It may be tempting to try every content option and digital marketing tool on the market. However, producing and promoting content for the sake of covering your bases is both inauthentic and time-consuming. Strategize with your team to determine the best content for your niche, and focus on delivering those items well. Don’t be afraid to experiment to figure out what works! 

In many ways, content marketing could be considered an offshoot of digital marketing — and vice versa. That’s because, more often than not, both types of inbound marketing rely on one another to maximize your reach and enhance engagement. You may feel you don’t have the time, resources, or budget to effectively “do it all.” But you’d be surprised at how far even a little planning can get you towards your marketing goals. 

Ready to kick start your digital marketing strategy? Eager to revive your tired content marketing plan? Connect with us on Facebook or join us at our next YES event to bounce your ideas off other like-minded entrepreneurs!

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3 Reasons Why Print Marketing Isn’t Dead

If you’re like most small business owners, chances are you look for every opportunity to minimize your overhead costs and maximize your profits — all while maintaining an excellent product or service offering for your clients. A tall order, sure, but that’s just good business. Far too often, marketing budgets are the first resource to get slashed in the name of financial cutbacks. Unfortunately, this may not always be to your long-term benefit. 

In a digital landscape, where it’s much easier and more affordable to open a corporate Instagram account than it is to produce hardcopy marketing collateral, it’s easy to see and understand the growing dominance of online marketing. But what if digital marketing simply wasn’t enough? Don’t get us wrong, digital channels are absolutely essential for developing a well-rounded marketing strategy. But it’s not the only option. 

Here are three reasons why print marketing isn’t dead and why you should still incorporate print assets into your marketing efforts. 

 

Print Marketing Helps You Stand Out

It’s no secret that we’re living in the age of the internet, which has revolutionized the way we do business. The volume of people now using the internet worldwide has grown exponentially, especially over the past few years, clocking in at over 3.7 billion users. That’s a 7.5% increase since 2016! Given that growth, an IBM study shows we create a stunning 2.5 quintillion bytes of data every single day. Add to that the billions of users active on social media, and we’re facing quite the racket. Amidst all that noise, how can your business stand out through the use of digital methods alone?

With all this focus on digital platforms, producing print marketing materials is a great way to strategically expand your audience in ways that the competition might overlook. Considering the fact that people still have lives offline, it makes sense from a client acquisition standpoint to take our brand awareness efforts offline as well. That way, your business can cut through the overwhelming barrage of brand messages online to better connect with potential customers — wherever they are.

 

“Old School” Methods Evoke Trust

 

Speaking of which, you might be surprised to hear that not everyone prefers to live their lives online. Older generations, in particular, may be less inclined to adopt fully digital lifestyles. Regardless of age, there’s also a growing awareness of the need to “unplug” from time to time. That means many of your potential clients might be more inclined to engage with print materials than digital ones. According to one study, millennials actually respond better to print marketing than they do to email marketing. Why? It comes down to trust.

Think about it this way: the internet is rife with scammers, hackers, and virus-ridden hyperlinks. Sometimes, that translates to mistrust of online businesses and their offerings. Since there is a cost attached to designing, printing, and distributing print assets, scammers are much less likely to pay up when they could just run a phishing scam. Consumers are often more receptive of print because it indicates legitimacy and authenticity. 

 

Hard-Copy Ad Materials Are Tangible & Tactile 

 

In a world of fake news, PhotoShop, and social media filters, authenticity seems to be a rarity these days. As consumers confront their growing mistrust of online content, it presents business owners with a unique opportunity to return to traditional modes of advertising. Conventional marketing tools tend to be more tactical and, therefore, more likely to spark engagement. Why? Screen-time has become more distracted and passive than ever.

When was the last time you watched TV without scrolling through your phone at the same time? In a 2018 survey, Nielsen found that most audiences juggle multiple screens simultaneously. That means a consumer must encounter your brand online dozens of times before your messaging sinks in — if at all.

Print marketing, on the other hand, is tangible. Customers can bring it home with them, hang it on their fridge, and even cart it around on the side of a tote bag. In that sense, your brand messaging becomes a more permanent part of their lives. Plus, according to neuroscientists, our brains concentrate more easily and retain information more effectively when reading print versus online text.

Ultimately, to grow your business, it pays to develop a robust marketing strategy that incorporates both print and digital mediums. The two in tandem will help grow brand awareness and client trust across multiple audiences.

Hungry for more SMB marketing advice? Bring your appetite to our next monthly YES Mixer for a casual networking opportunity with other local business owners. And yes, there will be food and refreshments, too!

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Networking 101: Tips for Creating an Effective Business Card

At YES Victoria, we love a good business mixer as much as the next entrepreneur. Having hosted many successful networking events over the last decade, we know that building your professional network is about more than hobnobbing with business owners over cocktail hour. Useful networking should generate results — allowing entrepreneurs to build strong, valuable connections that translate to stronger business prospects. But how?

There’s no reason a networking mixer shouldn’t be fun, but it’s easy to get caught up in the social aspect and lose sight of your true purpose for attending. Handing out an awesome business card is an excellent way to stay on track. It’s the quickest way to leaving a lasting impression with everyone you meet. But here’s the catch — not just any business card will do.

Whether you’re a startup creating its first set of business cards, or a thriving SMB looking to freshen things up, here are a few essential tips for crafting the ultimate business card. 


Keep Your Business Card Concise

Tempting as it may be to include every morsel of detail about your company, the best business cards are short and sweet. Stick to the basics in such a way that is both interesting and to the point. Overloading a pocket-sized business card can make you appear sloppy and unprofessional — plus, it’s just plain overwhelming to read.

White space is your friend. Share only the important details, add some basic design elements, if relevant to your business, and you’re set! Bear in mind that a concise business card is effective because it’s easy to read, understand, and remember. Think of it like an elevator pitch on paper — your goal is to pique interest, not to bear all. 

 

Print With the Professionals 

If you’re a relatively new startup or small business, we understand that your marketing budget and resources may be somewhat limited. Don’t worry; creating an effective business card doesn’t have to break the bank. In fact, even with only a small investment, you can design and print your new business cards with a professional. 


Unless you have your own commercial printing capabilities, try to avoid doing DIY business cards. The truth is, they tend to cheapen your brand and give off the wrong impression to your clients and prospects. Instead, try reaching out to a local print shop, or leverage the affordability of online print and design companies like VistaPrint or Moo Print Ltd. Most printing shops offer bulk discounts and small business deals, too. 

 

Follow Design Trends Carefully

If you’re new to the world of graphic design, building your first business card may leave you feeling like a kid in a candy store. Between all the different shapes, sizes and cardstock finishes to choose from, you might lean toward the more flashy, on-trend designs.

 

Don’t get us wrong, there’s certainly room here for some creative freedom. That said, stay mindful of your audience. Only choose graphic elements that are relevant to your business.

Experiment With Functionality 

If innovation is a driving force or philosophy at your company, consider experimenting with a business card that serves a dual purpose. Get creative with the design so that you’re both sharing your business details and providing clients with a useful tool. For example, you might print a business card onto a magnet or design a card that folds into a phone stand. That way, you stand out more and decrease the chances of your card ending up in the recycling bin. 

 

Review Your Content for Errors

Sounds obvious, right? Judging by the number of typos and design cut-offs circulating on even the most professionally produced business cards, we could all use a reminder. Editing your content and reviewing your business card mockups at every stage in the game is critical. It may seem like a time sink, putting in the extra effort of revision. In the long run, though, triple checking everything before it goes to print will save you time, money, and resources. 

Ultimately, your business card should be a simple, memorable reflection of who you are and what your company is about. Follow these essential tips on creating an effective business card, and we’re confident you’ll be a big hit at your next business mixer!

Plan on putting these tips to good use? Be sure to bring along your new business cards to our next networking event — we can’t wait to see what you come up with!

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Top 5 Tips for Entrepreneurs Looking to Hire Their First Employee

Starting a new business venture is an incredibly exciting process. That said, nothing quite prepares you for the investment of time, money, and resources required to grow. We tell ourselves that the hustle is worth it; that the entrepreneurial life demands our everything because that passion empowers us to live the dream. But how often have you wished for more hours in the day to complete routine tasks? How many times have you tried to standardize, automate, and multitask your way to higher productivity? If any of this sounds familiar, it might be time for you to think about hiring your first employee.

 

1. Gauge How Busy You Truly Are

If you’re reading this blog post, it’s safe to assume you’re pretty sold on hiring your first employee. Whether or not you’re certain, it’s a good idea to sit down and determine how busy you are. You know what we’re talking about — most entrepreneurs experience hectic and slow seasons, respectively. Are you overwhelmed because you really need the help, or are you burning yourself out making busywork?

To figure out the extent of your busyness, do a little workflow audit. If you find you’re consistently swamped to a point where you’re turning new clients away, you probably need to delegate. That way, you can get back to what you do best.

 

2. Make a Hiring Budget

Now that you know how much help you need, it’s time to set your hiring budget. Before you start cringing over your finances, keep in mind that hiring your first employee adds tremendous value to your business. As entrepreneurs, we can get so caught up in the lone wolf mindset that we forget it takes a village to scale a business. So while you may need to cut costs elsewhere to make room for a new hire, finding the right person will be worth the investment.

 

3. Consider Outsourcing to Freelancers

Once you’ve determined your budget for hiring, you may find that you have financial limitations. If you can’t afford to hire a full-time permanent employee just yet, don’t panic. There are plenty of affordable hiring alternatives when you’re willing to outsource the standardized tasks to freelance agencies or contractors. For example, let’s say you wanted help running your social media channels and blog so you can focus on client acquisition and retention. There’s a freelancer for that!

 

4. Get Your Documentation in Order

Whether you’re hiring a full-time employee or a freelancer, you need to get organized before you start searching for the ideal candidate. Completing the workflow audit we mentioned earlier is a great place to start. Use the audit to decide what tasks you want to keep for yourself and those you plan to delegate to your new employee. Our advice? Document everything! Jot down your procedures, list your expectations for their role, and brainstorm a variety of routine tasks, one-off projects, and “filler” work for slower days. That way, you’ll have a better idea who you’re looking to hire.

 

5. Prioritize Candidates With Small Business Experience

At YES Victoria, we know a little something about HR for small businesses, so here’s a pro tip: try to find candidates who already have small business experience. If this seems obvious, bear in mind that plenty of startups opt to hire employees coming from big, impressive companies because they appear more experienced.

While formerly corporate employees do add value, candidates with SMB experience often have more realistic expectations for the scope of work required at a small business. Those who’ve only worked for major brands are accustomed to plenty of direction, well-established procedures, and clear-cut roles. The environment at a growing small business requires a uniquely qualified, yet flexible employee who’s willing to wear a few different hats within their role on your team.

So there you have it, 5 tried and tested tips to help simplify your first run at the hiring process. Best of luck on the search, and happy hiring!

Ready to hire your first employee? Networking is a great way to meet local, like-minded people who could lead to your next hire. Join us at our next monthly YES mixer to find out!

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Digital Marketing: 5 Reasons Why Entrepreneurs Need to Get On Board

The world of business is continuously changing, and our culture’s obsession with technology demands that entrepreneurs evolve, too. In many ways, there’s never been a better time to start a business. With the rise of the internet, opportunities abound through digital marketing to reach new and ever-expanding markets.

So how do you navigate the digital era when the goal isn’t just to survive as an entrepreneur but to thrive? At Your Entrepreneur Society, we spend a lot of time helping Small to Medium Businesses (SMBs) grow, and digital marketing is a significant part of that effort.

Whether you’re a new startup or an established local business, digital marketing is essential to the long-term success of your brand. When it comes to staying competitive, any entrepreneurs unwilling to adapt to digital trends get left behind. That’s why we’ve compiled a list of five top reasons why entrepreneurs should use digital marketing. Let’s jump right in! 

1. Expand Your Reach

 

Think of digital marketing as your go-to toolkit for entrepreneurial outreach. Inside your toolbox, you’ll find the nuts and bolts required to build a business —  and it never comes down to just one tool.

The internet offers unique, unparalleled access to myriads of local and international audiences. Businesses can use a strategic combination of digital marketing practices, like web pages, blogging, email marketing, and social media, to reach heaps of new customers online. After all, how can you make a sale on your products or services if nobody knows you’re in business? 

 

2. Grow Your Brand 

 

Let’s talk about entrepreneurial growing pains — yes, we all get them at some point! Building brand awareness and maintaining relevance are two of the most difficult ongoing challenges SMBs face. Fortunately, building your online presence is a great way to get your business out into the world and convert new audiences into paid customers.

Social media is a great place to start. According to this 2018 Facebook study, 86% of Canadian consumers use social media to discover new products and services online. Talk about a huge market! Consistently posting relevant, targeted content across the social media channels most suitable to your customer helps increase brand awareness.

 

3. Stay Competitive

 

You might be reading this and wondering, “Okay, so without digital marketing, we fall behind, but if every business uses digital marketing, how is it possible to get ahead?” The truth is, not all businesses use digital marketing yet. For those that do implement a digital marketing strategy, you get a sneak peek right into their playbook. 

It used to be that you had to covertly keep an eye on your competition from secluded street corners or through tedious market research. Nowadays, you can track competitor success straight across their social media channels. Keep an eye out for what types of content they post and tweak your own strategy based on how their content performs.

 

4. Improve Your Marketing ROI

 

Traditional marketing tactics like offline ad campaigns, billboards, or T.V. commercials are notoriously expensive. Digital marketing, on the other hand, is an affordable alternative with powerful results.

Consider social media ads. Let’s say you’ve posted some brilliant blog content on Facebook that performs well with your followers, so you decide to boost the post. Even at rates as low as $3, you can get your content — an extension of your brand — in front of thousands of people uniquely targeted based on their personal details and activity within the social media platform. You can’t buy that kind of precision just anywhere! 

 

5. Enhance Your Entrepreneurial Network

 

Digital marketing isn’t just about connecting with your direct customers; it’s also a fantastic way to network with other SMBs, both locally and abroad. Digital marketing empowers you to present your business as an industry leader, too, which is particularly vital in the business-to-business (B2B) industry. Sharing highly valuable content that your fellow entrepreneurs relate to, just the same as your customers, is a win-win. 

Despite the various benefits of digital marketing, many businesses remain resistant to adaptation. While there’s certainly still merit in implementing traditional marketing methods, companies should take advantage of modern digital alternatives. With even the smallest digital shifts, you’ll be pleasantly surprised by the results. Trust us — entrepreneurship is what we do!

Want to connect with other like-minded entrepreneurs? Join our YES Victoria community on Facebook, and keep tabs on upcoming events and learning opportunities!

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12th Annual YES Charity Golf Tournament!

Join us at the 12th Annual YES CHARITY GOLF TOURNAMENT
Presented by Platinum Events and YES Victoria in support of the Pacific Centre Family Services Association!

Tuesday, July 23rd, 2019
Location: Bear Mountain Valley Course

Details:
11:30 am to 1:00 pm Registration,Range Warm-up
1:30 pm Shotgun Start
6:30 pm Cocktail Reception, Closing Ceremonies, Dinner and Networking

Player Registration:
$225 each – $175/player for a foursome or for YES Members
$80 each – Dinner Only

Sponsorship Opportunities:

Title Sponsor – $ 3,000
Premium exposure and branding associated with this event
Opportunity to speak for 2 minutes during closing ceremonies
Foursome for the event – $1000 value
4 extra lunch buffets – $400 value
Additional Social Media promotions leading up to and after the event

Cart Sponsor – $2,500
Exposure and branding during event
Signage on all carts
Foursome for the event
Additional Social Media promotions leading up to and after the event

Lunch Sponsor – $ 2,000
Exposure and branding during event
Foursome for the event
Additional Social Media promotions leading up to and after the event

Hole Sponsorship (18 available) – $ 1500
Opportunity to provide an activity, giveaway, or product sampling
Hole signage
4 entries into the Golf Tournament

Hole Sponsorship – $ 1000
Opportunity to provide an activity, giveaway, or product sampling
Hole signage
2 entries into the Golf Tournament

Goodie Bag Sponsorship – $500
Logo on Goodie Bags
Exposure and branding during the event

TO REGISTER:
https://westin-bear-mountain-golf-resort.golfems2.com/event/yes-golf-tournament-2019

FOR MORE INFORMATION or to sponsor or provide auction items or prizes….

CONTACT:
Platinum Events: info@platinum-events.ca or 250.818.0530
YES Victoria: admin@victoriayesgroup.com or 250.732.0986

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Thank you for joining us at the Stathcona Hotel

Thank you to The Strathcona Hotel Inn for opening your doors and welcoming us to your gorgeous venue!

We hope you enjoyed us for our Summer Mixer!

This is what building community and connections is all about.  We look forward to seeing you all and working with you throughout 2019 to your business success!!!

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